WHO IS STILL STANDING?

So, you're curious about who we are and what we do, hi.

We're two sisters based in Paris, France who have worked in the music industry since our late teens. We've learned the ins and outs of this industry the hard way, and the one most important thing we've understood is that we care about our personal ethics and values so much that we can't imagine taking on any role without putting them first. We want a fairer, more ethical music industry and you could say we're activists for that.

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Throughout our journey, we've had the curiosity (and carefreeness) to try our hands at various positions, such as national show promoters, booking agents, artist managers, digital marketers, e-commerce services providers (+ many more minor ones). And now here we are.

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Having been on the artist's side for so long, we've experienced firsthand the good and not-so-good aspects of different parts of the industry, and that's what's led us here.

We want to be the partner we've never had before.

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We're a record label that doesn't feel like we're a record label. We're doing cool stuff because we don't clearly define what's not possible.

We're using the term record label because we have to but essentially we're talent investors and artist developers (we believe the current semantics and categorization in this industry don't fit us very well, we're working on changing that too).

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We have signed one artist for now, because we want to give them the time, attention and resources they deserve and we'll move to the next step when we're ready.
Until then, introducing Halflives.